As many Twitter socialites will tell you, it’s all about how many followers you have … which begs the question: if a micro-blogger tweeted in the wilderness, would anybody read that tweet?
However, as seasoned Twitter users know, it’s really not just about the numbers. Tweeps usually hunger for quality followers as well. As social media expert and marketer, Dave Humphrey, will tell you: “Twitter can be an awesome relational experience but it rests on who you follow and who follows you.”
To that end, Humphrey (SocialMediaMo) has begun tweaking the popular “Follow Friday” practice at Twitter into #keepFFreal. The hashtag trending campaign to get relevant followers makes sense … and in the long run, a fun way to get those follower numbers up.
I’ll let Humphrey tell you about his motivation and vision in the video below.
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Alex Murashko, the founder of Outreach New Media, has been helping people get their message out for more than 16 years.
Outreach New Media 